What if money wasn’t something you chased, but something you attracted? In this powerful episode of the Strategy Hour Podcast, Gabby Beckford of @packslight shares how she built a future-forward creator brand rooted in long-term partnerships, magnetic content, and a bold money mindset. With over 800,000 followers and multiple income streams, Gabby has a real conversation about how to create content for the version of you you’re becoming, attract aligned brand deals, and shift into a mindset of true abundance.

Whether you're a full-time creator, digital entrepreneur, or just starting to monetize your online presence, you'll learn how to build a platform ecosystem that drives income, visibility, and impact. From using LinkedIn for high-ticket leads to building repeat brand collaborations and removing the shame from pitching yourself.

What does it really take to build a billion-pound brand on the back of community? In this episode, I’m sitting down with Elfried Samba the social strategy powerhouse behind Gymshark’s explosive growth. As the former Global Head of Social Content, Elfried helped scale Gymshark’s audience from 1.5 million to over 20 million by flipping the script on traditional brand marketing and betting big on emotional intelligence, creator partnerships, and audience-first content.

Now the CEO and Co-Founder of Butterfly Effect (the agency behind powerhouse campaigns with  Netflix, Bumble, and McDonald’s), Elfried reveals how to create content that connects, communities that convert, and brands that actually matter. Whether you're a solo founder, a creative, or running a growing brand, this episode is a goldmine of actionable takeaways on building loyal followings, owning your narrative, and showing up consistently.

Hit play to learn why relatability beats production value, what it means to lead with listening, and how “you asked, we listened” might be your strongest marketing move yet.

Curious how to grow a podcast in 2025? In this behind-the-scenes coaching session, Abagail Pumphrey—co-host of the Strategy Hour Podcast with over 4.5 million downloads—sits down with Azara Krovatin, host of The Mystical Business Coach Podcast, to share real-time advice on podcast growth, marketing strategy, and visibility.

This episode is a goldmine for aspiring podcasters, seasoned hosts, and online business owners who want to turn their podcast into a powerful lead-generation and brand-building tool. You’ll learn how to structure episodes for audience retention, optimize your titles and descriptions for search traffic, repurpose content for LinkedIn and social media, and use your show to drive deeper engagement and sales.

Discover actionable podcast growth tips, monetization strategies, and how to use your voice to build authority in a niche market. If you’ve ever wanted a one-on-one session with a top podcast host, this is your chance to listen in.

Topics Covered:

• How to increase podcast downloads with magnetic episode titles

• Organic podcast growth through guesting and audience leverage

• Building brand authority as a coach or consultant

• Using astrology and energetics in business storytelling

• SEO tips for podcast descriptions and repurposed content

• Real talk about compassion fatigue, personal boundaries, and sustainable content creation

Tune in now to hear how Abagail would grow your podcast and why sharing the “whole house” is the secret to long-term podcasting success.

Want to get featured in Forbes, Entrepreneur, or your favorite podcast—but don’t have a blue check or a publicist? In this episode of The Strategy Hour, we’re joined by Lydia Bagarozza, co-founder of Visibility on Purpose, who shares how small business owners and online entrepreneurs can land high-profile media coverage without being “known.” With 4,000+ press placements under her belt, Lydia breaks down actionable DIY PR strategies, the #1 mistake people make when pitching, and how to know if you're ready to hire help. Whether you’re launching a product, growing your personal brand, or craving next-level visibility, this episode is packed with expert tips to help you stand out in the media even if you’re just starting out.

Your audience isn’t addicted to your content. They’re addicted to dopamine. And if your marketing isn't delivering those micro hits of satisfaction, they're scrolling right past it. In this episode, I'm unpacking how I'm rethinking everything in content, from what I post to how I write. Not to teach better, but to create content that feels better to consume, because that's what people are responding to right now.

In today’s episode, we’re focusing on stories that help you sell your offers and expand your impact. They’re the ones that move people to action, help you overcome objections, and grow your community by making your message land. These stories don’t just connect with your audience; they convert!

I believe storytelling is one of the most powerful tools you have as a marketer. In a recent podcast, I talked about pulling out the kinds of stories that you can use again and again. I want to teach you to write narratives that you can come back to and use in a bunch of different situations.

Most brands assume going viral takes a big ad budget. But what if you could build national recognition, a cult-like following, and a thriving e-commerce business without spending a single dollar on paid ads? Lindzi Shanks is the co-founder of XO Marshmallow. She is an entrepreneur, strategist, and content genius who knows how to make people fall in love with a product, and she did it all with a $0 marketing budget.

Ever dreamed of writing your own book but felt overwhelmed by the process? What if I told you that you could have it done in just 60 days without sacrificing quality? Today, we’re sitting down with Stephanie Chandler, a leading expert in non-fiction book publishing, to break down exactly how you can make this happen.

Everyone has valuable knowledge that they can pass on to someone. For years, I avoided Evergreen funnels like the plague. But when I finally cracked the code on Evergreen funnels and figured out how to make them work without sacrificing engagement or live connection, it changed everything for me! I was able to get out of the live-launch cycle.

Have you ever set up a funnel and thought, “Great! I’m done here,” only to hear crickets? Or maybe you’re stuck in the never-ending cycle of live launching and wondering when you’ll finally get some breathing room. In this episode, I break down why real-time and automated funnels aren’t competitors—they’re actually the ultimate tag team!

Real success comes from experimentation, not perfection. If you’ve ever wondered why your business isn’t working even when you’ve done everything right, then this episode is for you! Hear why A plus B does not equal C in business and how learning to think like a scientist will help you stop overthinking, start testing, and finally scale with confidence! 

In this episode, we’re diving into what’s actually working on Instagram in 2025. Which metrics truly matter for engagement? What should creators and business owners focus on for growth and monetization? Taylor breaks it all down, plus she’s busting some of the biggest myths people still believe about Instagram strategy!