We’ve been alluding to all of our secret projects in the works for months now but haven’t yet spilled. We are simply dying to talk about the behind-the-scenes projects we’ve been working on, and you can expect an official announcement before this month’s end! Because we’re so close to announcing it, we thought we’d go ahead and let you in on a few of our secrets.

We’ve been working with clients for seven years now, and the past year has seen a bit of a shift. As you know, we’ve been banging on about refocusing on working with fewer clients and dipping our toes back into the service side of things, and now that we have an accountable team of individuals with their own niche set of superpowers, we can! For the first time ever, we have a team that is not just there to support us in project management or client communication, but on deliverables, and it’s truly expanded the scope of what we can offer.

In this episode, you’ll hear about our evolution over the past seven years and get some insights into what we finally have the bandwidth to offer. If you’re looking to build a stable foundation for years to come and 10x your investment, you’ve come to the right place. We’re here to help you!

The truth of the matter is that the market is shifting. As small business owners, we absolutely have to be paying attention because how this impacts us in the next few years is going to be really important. We all knew things would change after the pandemic, but two years later, we’re seeing the results in unexpected ways.

There just isn’t a recipe anymore. Instead of following predetermined steps to success, we’re all having to figure it out as we go. The strategies that we all once relied on are no longer effective, and we can’t keep doing the same things and expecting to have more reach. Specifically, in the social media space, the strategies that used to bring success are far less effective on the organic side. It’s a gamble.

As a result, businesses across the board are having a much harder time predicting where their attention needs to be, where it makes sense to allocate resources and time, and planning for the future of their business. The conversations we have been having with our clients and peers have confirmed that everyone is having a hard time figuring out where to put their focus, where to commit, and where to go all in. What is it going to take to ride the wave and see growth through this unpredictable time?

Coming your way today is a mix of math and anticipatory mindset work! It’s all through the lens of, “This is what you actually want.” We’re going to lay out the future a little bit for you so that you can start to understand what’s coming and that you can stop stressing about it! We’re seeing hundreds (if not thousands) of people who are constantly apologizing for doing things they don’t want to do. After today, we want you to understand why you shouldn’t be feeling bad about things like not posting consistently on social media, and what you should be putting energy into instead!

Speaking to hundreds of people on a regular basis about their business has given us so much insight into which structures work for which industries. It’s what positions us to advise clients entering the incubator who find themselves at a fork in the road of how to move forward. We want to give you some guidance, and let you know what we would do if we were in your shoes.

None of these options are wrong, it’s all centered around what works best for you, what feels fun, and what facilitates you playing to your strengths. There are plenty of scenarios that work amazingly for some people, and don’t work at all for others. The question to focus on is not what is right, and what gets the greatest return, but what feels attainable for you. If something is not in step with who you are as a person, it’s not going to work!

The ‘work smarter not harder club’ tells you that the only way to work smarter, not harder, is to have a low-priced digital offering, and all of a sudden all your dreams of riches will come true. Fact: the reality is you will actually end up working harder, not smarter! We believe in customizing your approach to your business in order to scale. This is something we talk about in the incubator, and the amount of compliments we get out of the gate is nothing short of impressive. If you’re accepted, you’ll get access to some of our best tradings, to help you to double your income by working twenty hours or less per week.

Our goal is to never make anything ‘one size fits all.' Making these decisions by yourself can be so scary. And if you don’t feel comfortable, and the people in your current circle can’t serve you in that way, it’s time to outsource! When you put too much emphasis on other people’s opinions, you are going to get answers guised with keeping you safe. The Incubator’s goal is to show you the options, and the consequences, and then you get to choose what’s right for you.

Today we’re going to talk about offering too many services and how to transition out of your Cheesecake Factory phase, namely, having way too many items on your menu. In a recent episode, we discussed narrowing down your services, and what it would look like to have conversations with your existing clientele about changing their service or potentially even eliminating their service altogether. Today’s episode is for those of you who are too scared to even consider this option!

Tuning in you’ll hear us tackle how to make this transition and why it doesn’t need to entail massive sacrifices. We realize that everyone has different needs and limitations. So whether you want to make your transition in twelve days or twelve months is completely up to you! In our conversation, we break down how to streamline your packages by asking yourself the right questions and what you should know about clients when creating your offers. We also talk about the immense possibilities that open up from living in your expertise, and what it means to make your life your career. If you can't even imagine reducing the number of options you have available to your clients and want to discover how to overcome your fear, then this episode is for you!

We have now done multiple callouts, promotions and launches of the Incubator. We've had hundreds of applications and we’re working with incredible clients inside the program. And if you’re not one of them, you should be! If you’re scared to start a conversation with us, you need to get rid of that feeling right now because we are really not scary at all. You can literally ask us anything, we have no boundaries when it comes to helping our clients. We’re here to help you change your business for the better, so don’t waste any more time stuck where you are!

We may be divided in how aware we currently feel in terms of how we’re spending our time, but one thing we can agree on is that we need to be mindful of it! So many mentors over the years have questioned how we’re utilizing our time and, for as many years, it wasn’t being used as effectively as it could be! As service-based business owners, many of us tend to wear too many hats, which prevents us from focusing on what we do best. We’ve personally been through a really unique season where we've been hiring a lot and we have more help than we’ve ever had! This has allowed for more time to rethink how we’re spending the time we do have, instead of simply filling it with the necessary tasks to keep charging on.

Does that mean we’re working any less? Absolutely not. This is not a slow season by any means, but we have been able to dig into a time where we can be really intentional. In this episode, we discuss the importance of protecting your hours and being intentional with your time, the value of visioning, and the seven most common mistakes we see service-based business owners making. Tune in to find out what needs to shift in order for you to unlock future growth and move towards a life-first business!

There’s something in the air at the moment; so many people are questioning themselves and their businesses, and there are a whole lot of very valid reasons for this (we are in the midst of a pandemic and heading towards a potential World War, after all). A lot of service providers have, as a result of these feelings of uncertainty and overwhelm, considered pivoting their business by adding different streams of revenue, changing their offerings, and so on. For anyone who is entertaining alternative ideas, we understand the allure, but we want to bring you back to reality and share with you what you should be doing during these challenging times instead!

Something we feel is getting a little bit confused in the realm of being a service provider consultant, learning from other people, hiring contractors, having employees, and serving clients, is the question of how we serve said clients, how we learn, and how we get work done in our own business. The conversation around working one-on-one with people, using done-for-you services, and learning in different aspects by buying books, hiring a coach, or being in a group coaching program, all start to get a little muddy when we’re also service providers in that very business.

We want to clear this up and provide some perspectives and clarification on the buckets we see us providing, our clients providing, our clients hiring for, and really how things can be structured to have purpose within these different containers. Today, specifically, we’re talking about what the heck group coaching is and when it’s actually beneficial, versus one-on-one coaching and done-for-you services, both as a provider and the consumer.

If you follow us on social media you may be aware that we have just announced our first virtual conference! While the conference will no doubt share some similarities with our online summits, we anticipate that previous attendees will be shocked by how incredibly different this experience truly is. One of the developments that we are most excited about is the fact the entire event will be live, giving us the scope to connect with attendees in real-time! We are also deeply aware that our participants are incredibly busy which is why we’re so proud that the entire conference will take place over the course of one day within four sessions!

This episode is inspired by a 45-second TikTok we stumbled upon about what’s going on in the online business world. We specifically loved the phrase, “We’re at the end of the Girlboss era” because, honestly, we couldn’t agree more! Today, we talk about what the landscape of online business looked like five or six years ago, what it’s looking like in 2022, and why we think there is so much more access and opportunity than ever before. However, it is going to take a shift! We are in a new season, we are in a new world, and people have different expectations.

Let's take it back in time and investigate what the Girlboss Era is, what started it, and why we think it’s on its way out! We take a look at the radical shift required to move forward in business and as a society, the realization required to shift your mindset, and where we really and truly hope the online business world isn’t heading!

The opinions we share in this conversation might make you uncomfortable, and that’s okay! Today’s show addresses one of the patterns we’ve seen emerge among our clients: their goals are amazing, but the path they intend to take to get there keeps them playing small. This week we dive into the top scaling mistakes we see businesses make.

Getting distracted with new ideas is a common mistake we see as a business owner’s success accelerates. It is easy for them to neglect the health of their core mission and chase shiny objects.

We’ll brainstorm with you, regardless of how you intend to move forward, but we do have some hard-earned insights that suggest that staying focused on the skillset you have and knowing your value can lead you to a place where growth becomes potential. You CAN find the time and money freedom you’ve been dreaming of; it’s never too late to get back to your zone of genius, or to change, transition, and pivot to work on what you should be workin

To niche or not to niche? That is the question. This week we’re diving into the hot topic of whether or not to niche, so get your pros and cons lists ready because we’re about to dive into all the details of this tricky decision! Whether you’re a service-based business owner or multi-passionate with a wide variety of offerings, this question can be very difficult to answer, especially since there are benefits and drawbacks to both choices.

Time is our most valuable resource, because it is so limited, and yet is the thing that we see people giving away freely all the time. In today’s episode we’re going to talk about three giant time wasters that are really holding service providers back from working less in their business. It is possible to work less, and it is possible to make more by working less! Feeling frazzled and disconnected are such common experiences that people have started to think this is normal, so they keep doing it. We want you to know that this doesn’t have to be your reality. When we accepted that there are going to be different seasons and phases and iterations of our business, we were able to let go of the pressure of finding perfect solutions to our problems, and find peace in the fact that things are constantly evolving and that’s okay!

If you feel like you don’t have enough time, we’ve got a training course that is just for you. We’re going to teach you how to double your income by working less than 20 hours a week. This is something we’ve perfected, so we are speaking from experience, and trust us when we say this is something you don’t want to miss! Go to bossproject.com/incubator to sign up.