The Market Shift: How to Create More Predictable Income and Sustainably Scale
Episode 858: Show Notes
Recently, I taught a live workshop that was so packed with valuable info that I wanted to make sure more people had access to it. Today’s podcast is the audio version of The Market Shift workshop. If you’d prefer to view the visual slides as well, you can register to watch the complete video replay at no cost— consider it my gift to you. I want to see you be successful, which is why I shared the exact methods I used to build the foundations of my business in this value-packed episode.
Tune in to learn more about:
THE ecosystem that represents online businesses today
How to create more predictable income and sustainably scale—regardless of where you’re starting today
The AI secrets top entrepreneurs use to stay ahead, boost productivity, and secure their future
The exact equation that’s making wealthy people wealthier so you can to steal, copy & paste it before it widens the wealth gap any further
Listen on your favorite podcast player
I am going to be sharing the ecosystem that represents online businesses today, how to get started with the fastest route to success, and where to add in different income streams to grow your revenue. I have worked in this industry for a long time, and I am going to share the secrets of how to create more predictable income and scale regardless of where you’re starting.
I’ve worked with business owners everywhere along the journey, from pre-launch to million-dollar businesses, so know you’re in the right spot. This training will uncover AI secrets top entrepreneurs are using to stay ahead, boost productivity, and secure their future. You’ll have the exact equation that’s making wealthy people wealthier, and you’ll be able to “steal” it before it makes the wealth gap any wider. I searched for a long time before finding the secret to true passive income that would pay you for the rest of your life.
I know this works for all online businesses; creatives, coaches, consultants, agency providers, service providers, those in the e-learning industry, those selling courses and memberships, and content creators. And I know it works because I have used these strategies in my own company to generate millions in each of these categories. I know that every business is different, and that everyone’s life requires different accommodations. A business cannot be built in a silo. I want to teach you the framework so that you understand the variables. I want to share the exact strategies and give you all the facts, not just the shiny, sexy ones. Let’s get into it!
Three Scenarios You Might Find Yourself In Today
Overwhelmed and Stressed Out
You’re making money but it feels as though it’s always feast or famine. It feels like if you let life win, your business suffers. You’re potentially at your breaking point, and I’ve been there too.
Overbooked And Underpaid
You did everything you thought you were meant to do. You’re getting clients, checking your hours, and yet, somehow, you feel like you’re scraping by. You can’t take on any more, but your income goal feels super out of sight.
Still Working For Someone Else
We’ve all been there. You have a consistent paycheck, but at what cost? You’re still playing small. I want to help you break the cycle. Are you willing to do things differently? You are capable of so much more than you give yourself credit for.
The Ecosystem that Represents Online Businesses
You’re either already a part of the online business ecosystem, or you have an opportunity to join it. People come in one of two ways. They are either hyper-focused on their offer, or, they are focused on building an audience. They tend to take on an identity that matches one of those areas. But to build a balanced business, you cannot stay on opposite ends. True businesses that are consistently earning an income online have synergy in the middle. They strike the balance of the right offers, an audience they can serve and problem-solve for, and the lifestyle they want to lead. The most successful businesses I have built have been the ones that were the most aligned with how I wanted to show up during that period, and the actual problems I was able to solve. You get to decide where you go and how you get there, and you can change your mind.
Why You Need a Business that Can Handle the Twists and Turns of Life
My story has shown me how so many people face unexpected life changes that radically change the trajectory of their lives. I would never have been able to handle all the twists and turns of my life if I hadn’t built a business that would continue to support me financially and provide me the time-freedom to prioritize life and family first. I’m here to help you pursue your dreams while prioritizing what matters most to you. But how do we create more predictable income and sustainably scale in the midst of the craziest times? You need to plan. Ultimately, scale is simple (but not easy). You need a well-crafted offer that targets a specific audience and delivers a distinct outcome. It’s more than increasing sales. You have to build a robust infrastructure to support that. Otherwise, that revenue will go up and immediately come back down.
The Art and Architecture of Scaling
Scaling requires two angles. The art of scaling is the mission, vision, and values in which you run your company. It’s the culture you create and how you hold yourself and your team accountable. It’s how you set and make priorities. The architecture is the backbone of your business, the customers, the people you serve, and the team that supports them. It’s the product, profit, and processes. The art is everything that makes the business yours, and the architecture is the literal blueprint your business is built on. The market is shifting and AI is rapidly taking over. We are currently in the fastest paced technological change of our species, ever. But I have good news: the foundations of what makes a business work haven’t changed. It is possible to adapt while continuing to grow and scale your business.
Understanding What is Truly Central to Everything You Do
While change is inevitable, the only true constant in your business is its purpose. It is central to everything you do. This is what gives your work meaning and attracts people into your world. AI can speed this up. It can increase your productivity and your agility. But it doesn’t need to change where you are going. Keeping the pulse on AI tools is not only necessary but it is required for your future. It’s not meant to replace you, but to enhance the skills you already have. Here’s what those with generational wealth know: the wealth equation starts with an active asset which requires active management to generate income. You also need passive assets that you can set and forget. The combination is what unlocks total financial freedom. I want to zero in on your business and help you generate the cash flow to fuel the rest of the financial equation.
Finding a Path to the Life and Business You Want
We often overestimate what we can get done in a day, but we have a much harder time seeing what is truly possible in a week, let alone a year. You may have doubts about your abilities to make it really happen. Building a business isn’t linear. In reality, it’s more like a game of Candyland. Scaling can be simple. It gets to be a reflection of you, your tastes, your values, your ideas, and you have the opportunity to retire young and wealthy. You get to build a business that fuels financial investments. The art and architecture of my business helped me to scale. I built a business that was fully in alignment with my values, with the systems and support in place to bring it all to life. The wealth equation has set me up for early retirement. I’ll be completely work optional by the time I am 44. You get to choose the life that you want! You can choose your lifestyle. My sales methods have helped so many people to start, 2x and 4x their businesses.
Quote This
I know every business is different. I know everyone’s life requires different accommodations.
How My Membership for Online Business Can Help You Accelerate
It is with great pleasure that I introduce you to the Co-Op, the membership for online businesses to accelerate their momentum and build a business that unlocks the life and lifestyle they want. With this membership, you’ll hold the keys to pricing for profit, getting leads on autopilot and creating an unforgettable client experience. There are thousands of Canva templates for pitching and proposals, client experience, social media, email marketing, lead generation, blogs, YouTube, and more. Already inside, we built one-click Google docs and sheets that will help you track analytics, look at your conversions, build sales pages, lead magnets, launch content planners and onboarding forms. You’ll find copywriting and strategy templates, launch strategies, launch management email marketing sequences, and much more. And, it’s not just templates! We are including all of our latest strategies and top courses. You’ll get access to Digital Product Fast Track, Launch In a Box, and the Instagram Profit Playbook.
What Else You’ll Get When You Join the Co-Op
22 Viral Instagram Reel Prompts & ManyChat Keyword Funnel Setup, which we’ve tried and tested, with incredible results - seeing a 1000% increase in engagement utilizing an account with under 5000 followers.
Email Newsletter Mastery Guide, with years’ worth of ideas to create value-first content to nurture subscribers into buyers.
Unrestricted access to all the workshops including Digital Product Jump Start, Bust the Perfectionism, Asana for Business, Trello for Business, and One Week to Clients
Unrestricted access to exclusive resources that are ONLY available to our members, like the Sales Funnel Script Vault, Client Management Script Vault, Fostering an Experimental Mindset, and our Vault of top video trainings and resources
Following Up, Asking for Referrals, and Talking About Price Increases
We have all the scripts you can imagine to improve your sales process, follow up, onboard clients, ask for referrals, talk about price increases, and so much more. Over the last 12 months, I have been implementing new AI strategies daily, and I spent countless hours testing prompts, utilizing them in my own business, and curating the best of the best in a digestible way. Literally hundreds of hours of work! You’re getting it all, including my entire ChatGPT prompt vault, Your Digital VA. Getting all of this information has cost me $3669522.33, and I want you to skip the operating costs, bad investments, and failures I’ve never shared publicly. Why am I doing this? Women are awesome! In the US alone, women-owned businesses have generated more than 2 trillion dollars for the economy. I can’t fulfill my mission of helping more small business owners become financially free unless I can start by helping them be financially stable.
My goal at the Co-Op is to give you every necessary strategy and tool to have the business provide the finances necessary for you to comfortably pay all your monthly expenses, afford your lifestyle with minimal or manageable debt, and room for savings. Once you hit stable, I privately take clients to true security, solving for the wealth equation to afford the life you want, emergencies, and retirement without the fear of running out. I want to see you more wealthy! Period.
OUR HOST:
Abagail Pumphrey
Boss Project on Instagram | Facebook
Abagail Pumphrey, the Co-Founder & CEO of Boss Project, has been a driving force in the creative entrepreneur industry since 2015. With a passion for empowering service-based business owners around the globe, she became internet-famous after the launch of the transformative training, "Trello for Business." This innovative system revitalized the operations of over 10,000 business owners, making a significant impact on the online business landscape.
Under Abagail's leadership, Boss Project has been featured in prestigious publications such as Forbes, Marie Claire, INC, and HuffPost. Her twice-weekly podcast, The Strategy Hour, is a staple in the business community, continuously topping Business and Management Charts on Apple with millions of listeners from around the world.
Abagail's superpower lies in her ability to break down complex concepts into easy-to-implement, duplicatable systems. As an expert in online sales and a data-driven strategist, she has turned a layoff into a 7-figure work-from-home business. Abagail's mission to help more female founders become financially free, without letting their businesses take over their lives, continues to inspire and guide entrepreneurs on their path to success.
Key Topics:
Creating wealth, Passive income, Life balance, Building a business, Values, Success
