business insights
I’m officially building my first Al app. No code. No hoodie-wearing co-founder. Just me, my idea, a no-code tool called Lovable.dev, and two years of quietly training an Al on everything I know about marketing, messaging, and digital products.
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100 Profitable Digital Product Ideas
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The Components of a Successful Brand (6 key elements for success)
As small businesses competing against larger or more well-known businesses, it isn’t as effective to just talk about what you do as a business. The key to standing out is the brand that you build. A recognizable and loved brand is one of the most valuable assets a business owns.
However, a brand is much more than just a name, tagline, logo, and other visuals. Even though these pieces do play a role in the bigger picture, there are other elements that bring it all together.
Dubsado vs. HoneyBook - The Best CRM for Creatives
We’re back with the second (and final) post in this comparison game between the three top CRMs in the game: Dubsado, 17Hats, and HoneyBook! Last week, we compared Dubsado vs. 17Hats. If you want to find out who our personal winner was, head here to check out that blog post.
Today, we’ll be diving into Dubsado vs. HoneyBook, so you can make an informed decision about which platform would be the best CRM for your business. Let’s get started!
How Brand Collateral Can Make Your Business Turn Heads
Your branded marketing collateral is like the sidekick to your business. They aid you in marketing and promoting your brand across different mediums, which means they play a huge part in your overall brand strategy.
Your branded marketing collateral is what makes the first impression on people, so it’s important to make sure that each asset is planned and designed to effectively let the market know about your brand story and what you offer.
OK, so it plays such an important role, but what actually is it? Keep reading as we dive into how brand marketing collateral can make your business turn heads, plus the different types of collateral!
Dubsado vs. 17Hats - Which CRM is the best for your business?
CRMs offer an easier and more streamlined approach to sending contracts, proposals, forms, invoices, and other documents, all the while maintaining a consistently branded and professional image.
The thing about CRMs is that there are a lot of them, and it can make choosing the right one a very difficult decision. Three of the main top dogs in the CRM game right now are Dubsado, 17Hats, and Honeybook. Even though we’re hardcore Dubsado lovers, we believe in fair game for all, so to help you decide if it’s the best CRM for your business, we’ll be comparing it to 17Hats today
How to Create a Powerful Brand Identity (our 5 step guide)
Having a brand that’s authentic means being more in tune with who you are and where your passions lie, as well as the needs of your audience. Spoiler alert: It isn’t just about an amazing logo and a pretty color palette. When you pull together elements of yourself and your personality, the benefits you’ll reap are well worth the extra time and effort it takes to really dive in and build a powerful brand identity.
With all that said, here’s our 5-step guide to creating a powerful brand identity that stays closer to the things you love, the things that represent you and your business, and your personality!
How to Amplify Your Client Experience Using the Dubsado Client Portal
At the heart of every service-based business is the client experience.
It’s like the one key that unlocks great testimonials, referrals, repeat clients, and all around an awesome business reputation. Without taking the effort to refine and make better your client experience, you’re missing a huge opportunity to stand out from the competition!
An amazing way to amplify your client experience is by using Dubsado’s client portal feature! Not only does it give your brand a polished and professional feel, but it also makes things 10x easier on your clients. With the client portal, your clients are able to easily view email exchanges between you, documents you’ve shared, forms, invoices, task boards, and more.
Keep reading to learn more about the client portal, how to use it, and how it can amplify your client experience!
What is Your Client Experience (And Why it is so Important)
When it comes to running a service-based business, there’s one term that you’ve likely heard a lot– client experience. It’s honestly the sole thing that service-based businesses revolve around because it can make or break your business.
But what exactly does client experience mean? Why is it so important? These are the questions that we’ll be answering in today’s blog post!
The Ultimate List of Tools for New Service-Based Businesses
it’s super easy to fall down the rabbit hole of Googling which tools are best for which purpose, signing up for free trial after free trial, and getting lost in a sea of overwhelm when you notice that you’re 50 applications deep yet you only use about 2 or 3 semi-consistently.
So, to prevent you from going anywhere near that rabbit hole and save the time that you would otherwise be spending on trial and error, we’re going to break down our ultimate list of tools for new service-based businesses! We’ll be listing a few options for different categories so as to not overwhelm you. Some of these we currently use and some we’ve used in the past before our business grew and evolved.
How to Create a Sales Page That Converts (+ Copy That We've Used to Sell Thousands of Dollars)
When was the last time you were excited about creating a sales page? When was the last time you felt empowered to create something that was going to put your amazing offer out into the world?
If there’s anyone that’s been around the block a few times with sales pages, it’s us. That’s why we want to spill our secrets and give you the rundown on how we create highly converting sales pages and how you can, too.
Sales pages can sound super scary, especially for someone who’s never created one before. There are a lot of things to think about when it comes to not only the copy but the design and how they work together as a whole.
How easily will visitors be able to read it? What information needs to be first? How do you coerce them to the checkout page? Do you have too much? Too little?
Service Providers Making More Than $20k Per Month: Essential Skills You Need For Sustaining & Growing Your Business
We know firsthand how challenging it can be to build and grow a business that can withstand the ups and downs of entrepreneurship. We’ve worked with service providers in all stages of business, and while they can all equally be difficult to navigate, they each come with their own unique struggles. For the service providers who are already hitting $20k months and beyond, there are essential skills needed in order to continue building a sustainable business and experience continued growth.
Making Less Than $20k a Month, Read This
There comes a time in every service provider’s career when you feel like you’ve hit a ceiling on your income and time. You really want to hit those $20k months, but you would need 24 hours of daylight alone to be able to make that happen or at least a few clones of yourself. At this point, it’s crucial that you start scaling your business, thinking about hiring, raising your prices, cleaning up your systems, and more– all the things that, coincidentally, we love talking about and have had numerous conversations about on our blog and podcast.
To save you the time, we’ve taken it upon ourselves to compile our resources on all of the topics you need to be learning about right now so that you can get unstuck from this rut and grow a thriving service-based business.
Service Providers Earning Less than $5k Per Month: Essential Skills You Need to Have a Successful Business
There’s undoubtedly a flood of information and resources on the internet for service providers looking to grow their income to $5k+ months. Unfortunately, that also means that it can be difficult to know where to look, what to search for that’ll actually be helpful, and find reliable resources. When you’re a smaller business, your number one priority is essentially increasing your revenue, and there are a number of skills that are essential to have in order to make that happen.
In this post, we’ll be giving you our best resources to help you hone in on those skills so that you can finally break free of the feast or famine mode that so many small service-based businesses find it hard to come out of in the beginning stages of business.
How to Fire a Client (Without Ruining Your Reputation)
As dreamy as it would be to only ever work with clients we love, we know that isn’t always the case. There are even the few that put on a good front and seem like they’ll be a really great fit, but something goes astray during the relationship. It could be an issue as simple as miscommunication, lost expectations, scope creep, etc.
No matter the root issue, it’s hard! It may even be so hard that you’ve come to a point where you’re ready to fire a client and finally part ways for good. Before you let anxiety get the best of you, keep reading as we dive into how to determine if you actually need to say goodbye, some other ways to get back on track, and– if it comes down to it– how to fire a client without ruining your reputation.
The Problem With Burnout (And Why It’s Not Actually The Problem)
If you’ve been following Boss Project for a while then you know we like to reclaim words and then redefine their meanings to what aligns with us AND for you (business owners). We’re at it again and this time we want to take back the word “burnout”.
Burnout has been given a negative reputation and business owners are running away from it as fast as possible. However, we’ve come to find out that burnout isn’t this big, bad thing everyone makes it out to be. In fact, burnout has helped change our business for the better.
In this blog, we’re going to tell you what burnout means to us and how you can reclaim it into something productive and powerful in your business.
The 3 Best Scripts to Use With Existing Clients to Increase Revenue and Get More Leads
You probably hear ten new sexy strategies to increase revenue every single day. But, if we’re honest, at the end of the day there are TWO main routes you can take.
One is with brand new, cold leads that you nurture and hope that you can convert into a client. The other is to take what’s already available to you with your existing clients to generate more revenue and super warm connections (that will take a heck of a lot less time to convert.)
Why don’t service providers do this more often? From what we see time and time again, it’s because you’re scared or just don’t know how to start those conversations with your clients. Introverts thrive on avoiding as many uncomfortable conversations as possible, but they don’t have to (and shouldn’t) feel that way. Here’s why.
Welcome to My Blog
Hey, I’m Abagail Pumphrey!
You know when you are so deeply passionate about something you can’t help but share it? That’s how this blog has felt for the last decade. I’ve written about my latest strategies, tech how-tos, experience with scaling and so much more. I hope you find just what you’re looking for. We’re here to help!
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